Interlend: The Conference

Well,it may only be Spring, but my mind is already focussing on the summer, and Interlend 2014 in Bonnie Scotland!

The conference looks like being a cracker, with something for everyone.  Most excitingly of all, we have none other than Antony Brewerton of Warwick University as Keynote.  He will be addressing the subject of Branding your Library, which I’m sure will encompass some ideas on how to market individual services. Besides being a Chartered librarian, Antony is also a qualified marketer and member of the Chartered Institute of Marketing.

With the title, Northern Exposure: Marketing & Bench Marking for the Future, we are naturally following the Marketing theme, with additional contributions from Kay Grieves (she of the 7 step marketing toolkit), and Alice Moore, Performance and Business analyst at the British Library.

Other aspects of the great world of Interlending haven’t been neglected; we have sessions on Open Access, copyright and service reviews, plus the latest from the British Library, OCLC and SUNCAT. And don’t forget the all important FIL AGM at which you get a chance to air your views and stand for election to the committee.

The Early Bird rate closes on April 17^th, so book your place today!